SONG X TWS EARBUDS

002346506_identity PAGE1-02.jpg
002346506_identity PAGE 2-03.jpg

LOGO & IDENTITY DESIGN

DESIGN BY RUI WANG 2020

OVERVIEW

PROJECT DESCRIPTION

The project proposes to create a 2-3 color identity and stationery system for any company listed for crowdfunding on Indiegogo. SONG X is a set of wireless earbuds that embody individuality and self-expression. With a sleek and stylish innovative design, SONG X gives the sound a more tailored touch and feel.

OUTCOMES

002346506_identity-01.png

LOGO DESIGN

002346506_stationary.png

LETTERHEAD

SIZE: 8.5 X 11 inch

002346506_stationary2.png
002346506_stationary3.png

BUSINESS CARD

SIZE: 2 X 3.5 inch

002346506_stationary4.png
002346506_stationary5.png

ENVELOPE

SIZE: 9.5 X 4.125 inch

PROCESS

RESEARCH

The "Song+" is a portable music earbuds brand. 

002346506_Identity_PROCESS BOOK_Page_05.
002346506_Identity_PROCESS BOOK_Page_04.

THE SKETCHES

LOGO DEVELOPMENT

002346506_Identity_PROCESS BOOK_Page_09.
002346506_Identity_PROCESS BOOK_Page_08.

FINAL DECISION

002346506_identity LOGO-02.png
002346506_identity LOGO-03.png
002346506_identity-02.png

COLOR PALETTE

#FCBF00

#000000

TYPE STUDY

Alfran-regular

type study-01.png